What makes your business unique? The services and products you offer, your personal touch with the clients and much more. One amongst this list is the name of your organization.
In the virtual world, too, you need a few things to set your business apart and one of this is having an online identity in the form of a website, which is exclusive to your organization. Just like the name of the commercial setup, you need to have a matching name for your website. This is known as the domain name.